Sightline Project

Flashcards

Sightline Flashcards are quick reference tools for effective communications strategies. They’re messaging memos distilled from experts and savvy communicators—to help you do your job and save you time. The Flashcards focus on values-based communication: strategies for talking about important policies or issue solutions in terms of shared values. Browse the Flashcards to gain insight into particular sustainability issues or simply to hone your values-based communications strategies. Sign up to receive Flashcard talking points emails:

Posts on Flashcards

Talking Carbon Taxes, Free-Enterprise Style

Finding common ground with talking points from the conservative play book.
and on April 26, 2013 at 10:02 am

Finding Common Ground on Climate Change

New polling gauges GOP attitudes on energy and climate change.
on April 10, 2013 at 10:53 am

Talking Points: Why Taxes Matter

Talking points for tax season.
on March 13, 2013 at 9:44 am

Climate Message Essentials for All Six Americas

Anthony Leiserowitz shares strategies with Bill Moyers.
on February 7, 2013 at 2:24 pm

Climate Talking Points: Say it Like Jay

Jay Inslee models a powerful 3-part climate narrative.
on January 24, 2013 at 10:15 am

How Brilliant is 350.org’s Go Fossil Free Campaign?

Really brilliant. And here's what we can learn from it.
on January 11, 2013 at 2:01 pm

Climate and Hurricane Sandy: What’s In a Name?

How to talk about climate change and extreme weather.
on November 6, 2012 at 1:52 pm

Talking McGovern[ment]

Talking points from George McGovern on the key role of government in America.
on October 22, 2012 at 9:06 am

A Climate Message to Win Hearts, Minds, and…Votes

Your pocket guide to Breakthrough Strategies & Solutions' messaging memo.
on October 15, 2012 at 3:26 pm

Lakoff Riffs on Government

George Lakoff on the role of government in America.
on August 16, 2012 at 3:41 pm